Brand style guide for a feline superhero film release. We developed the tween style guide for Warner Bros. film Catwoman. The project entailed interpreting film property assets for the retail product market focused on tween girls, a primary target customer at retail.


Bringing a beloved plush toy brand to apparel and lifestyles markets. Known worldwide for its top quality, super soft and huggable plush designs, GUND is the US leader in soft toy manufacture. To help the company expand on it’s brand equity, we worked with them to define and develop the babyGUND Lifestyles program extending the … Read More

Disney Classics

Designing table top fun from retro modern to cool contemporary. We designed product collections and graphics for a wide array of Disney Classics tabletop collections. Here are a few. These collections were designed for Target retail stores and were manufactured by Zak.


Creating art elements and style guides that help licensees bring successful, on-trend product to market. Style guides for Nickelodeon’s Rugrats licensing program. We designed trend right, production friendly, rich creative guides for use by Nick’s licensees for some of the company’s hottest properties. Over the years we developed many of the seasonal style guides for … Read More

Superhero Home

Home collections comic book with a superhero product line up. Featuring an array of Marvel Comics properties, we designed an assortment of product collections and marketing material for manufacturing licensee, JFranco. The project included developing graphics, designing product collections, and designing a comic book styled marketing brochure which incorporated our product designs as well as … Read More

Blue’s Clues

Interpreting a ground breaking television property from Nick Jr. for the licensed product retail market. Nickelodeon’s award winning animated series, Blue’s Clues, established a unique new visual style and invited Nick’s youngest viewers to play-along and think-along. We consulted with Nickelodeon’s directors of licensing and creative development on how to adapt the show’s rich visual … Read More

Pond Palz

Playful bath collections for young families. We designed this series of playful bath accessories for Jay Franco, a company recognized as an industry leader for its superlative quality and innovative Home Products.With young families as the focus, we set out to bring fun and smiles to kids and parents at bath time. We developed Pond … Read More

Jr Zookeeper / Jr Aquarist

Inspiring kids to playful exploration and appreciation for nature. Wildlife Artists is a company who’s vision, since it was established more than four decades ago, is to inspire an appreciation for nature, adventure and conservation. They produce exceptional quality realistic plush figures and wildlife toys for major zoos and aquariums throughout the US.

Candy Crush

Fun products that keep fans crushing it beyond the app. SkyHigh International — an industry leader in stationery, writing and activities products — asked us to develop product concepts and a licensing presentation for Candy Crush, one of the highest-grossing and most-played mobile apps. The collection included innovative products with specialty features and captured the … Read More

Cheerios Kids

Developing a charming and playful brand extension based on the favorite snack of toddlers. Cheerios is one of General Mills most valued brands and the number one snack food for toddlers. When General Mills decided to license Cheerios for the children’s retail product market, we were asked to develop the licensing concept and style guide. … Read More